Your marketing and products are boring and it makes me tired

Seth Godin had a great little post today called “You’re boring“.
It’s really quick so go read it.
I run into this thing all the time with marketers taking the safe route.  Especially in this economy.
When you choose the safe and boring route, you make your potential clients tired.  You make your staff tired. You make yourself [...]

What the heck is Princeton Premier or how Social Media can make or break your company’s internet presence?

So I got this email…
Don Schindler It is my pleasure to inform you that you are being considered for inclusion into the 2008-2009 Princeton Premier Business Leaders and Professionals Honors Edition section of the registry. The 2008-2009 edition of the registry will include biographies of the world’s most accomplished individuals. Recognition of [...]

Finding Consumer Insights in Social Media

So the kids and I went to check out Eagle Creek Reservoir Beach on Sunday afternoon.
I’m very proud of my oldest daughter. She has finally learned to swim (after this summer of swimming lessons). But she’s very particular about her nose. She has to have nose plugs on or she can’t go underwater. So be [...]