Posted on January 15, 2009 by Don Schindler
Seth Godin had a great little post today called “You’re boring“.
It’s really quick so go read it.
I run into this thing all the time with marketers taking the safe route. Especially in this economy.
When you choose the safe and boring route, you make your potential clients tired. You make your staff tired. You make yourself [...]
Filed under: digital, do it yourself, insight, marketing, seth godin | Tagged: boring, brochure, marketing, products, tired, website | 2 Comments »
Posted on December 2, 2008 by Don Schindler
Several things happened last week that made me take notice. And since I don’t believe in coincidences, I had to pull it altogether in my mind.
First, an amazing client story.
J.D. Gould Company is a family-owned business. It’s been around since 1951. They make solenoid valves. It’s really hard to get excited about [...]
Filed under: Web 2.0, do it yourself, marketing, new media, seth godin, social media | Tagged: chris brogan, customer service, don schindler, gould valve, job, marketing, save, seth godin, social media | Leave a Comment »